Reebok, the sporting goods and apparel giant, and VeeFriends, one of the most successful NFT collections from influencer Gary Vee, recently announced a collaborative collection called Aspiring Alpaca Classic Nylon.
Introducing the Reebok x @veefriends Aspiring Alpaca Classic Nylon, the shoe ready to take you wherever you aspire to go. VeeFriends Presale begins August 17th
Available everywhere August 24th at 12am ET. https://t.co/413nXQgFsd pic.twitter.com/Ovgv743et8
— Reebok (@Reebok) August 3, 2023
The design is based on 283 characters from the NFT collection that bring positive moods to society, such as kindness, empathy, ambition, gratitude, and others. At the same time, the design of the sneaker remains classic in the style of Classic Nylon, which has found recognition around the world. The shoe features a nylon upper with suede overlays, one of 283 VeeFriends characters on the tongue, and the collection’s logo on the side.
For owners of VeeFriends, there are, of course, separate privileges:
- Holders of a series 1 Aspiring Alpaca NFT have until 10AM EDT on August 17 to claim 1 pair of free pumps
- All VeeFriends NFT holders from both series 1 and 2 can bag a pair early in a pre-sale running from August 17-24
The shoes will go on public sale starting August 24 at 12am ET for $90 on the official Reebok website and online store shop.veefriends.com.
Such a partnership once again demonstrates the boundlessness of the NFT industry, not only in the blockchain space, but also in the real world. Already such giants as Dior, Lacoste, Hugo Boss, Mastercard, Starbucks, Yves Saint Laurent and other giants have recognized and are actively using the opportunities that have opened up for the strategic development of the brand. And you, having NFT of a certain collection, get various privileges and utilities in the real world, and you are also an investor in promising digital assets.