Adam Bomb Squad: a project at the intersection of NFT, street fashion and the metaverse
The world of NFTs is a lot like the realm of traditional collecting. There are many categories of products that are purchased mainly because of the association with a large brand, as well as their sentimental or symbolic value. Despite the potential in the interaction of these two areas and their integration with each other, we see such examples quite rarely. Adam Bomb Squad, the project of streetwear brand The Hundreds, is the exception to the rule.
The desire of the traditional clothing brand to enter the new sphere of Web3 has definitely attracted the attention of the public. Their first NFT collection sold out almost instantly, which subsequently happened to their first clothing collection featuring NFT designs. In this way, the brand’s successes in the digital and traditional fashion markets contribute to and enrich each other. Despite the onset of a period that some call “crypto winter”, NFT projects such as Adam Bomb Squad have successfully continued to maintain demand and interest from investors since their launch.
Adam Bomb Squad Official Links
- Official website https://www.adambombsquad.com
- Medium @adambombsquad – over 300 subscribers,
- Twitter @AdamBombSquad – over 57k followers,
- Instagram @AdamBombSquad – over 21k subscribers.
- Discord @thehundreds – over 13k participants.
What is Adam Bomb Squad?
Adam Bomb Squad (ABS) is a collection of 25,000 NFTs issued on the Ethereum blockchain in the ERC-721 token standard. They are unique procedurally generated jpeg images of The Hundreds brand mascots:
- Adam Bomb,
- Madame Bomb,
- Badam Bomb.
The characters are depicted in a variety of styles and color palettes. Each character look and background art are a nod to clothing items released by the brand over the past 20 years.
Adam Bomb Squad in numbers
- ABS collection of 25k tokens went on sale on August 27, 2021 at a price of 0.1 ETH per token with discounts when buying 5 or 10 tokens.
- The collection sold out in just 40 minutes.
- The total volume of secondary sales exceeded 22k ETH (over $39 million at the current exchange rate).
- Floor price is 0.13 ETH (about $200).
- Sales on average range from 0.1 ETH to 0.5 ETH.
- The most expensive #23205 was sold on May 30, 2022 for 99 ETH (about $335k at the time of sale).
- Total 8360 unique holders (33%).
- Only about 3% of the collection (649 pieces out of 25,000) are for sale, among them the range of offers is from 0.13 ETH to 5 ETH. This shows that almost all holders see the project as a great investment prospect and are not in a hurry to part with their assets at a lower price.
Data (including exchange rates) are given at the time of publication of the article (March 17, 2023)
Adam Bomb Squad types and attributes
The collection is endowed with unique combinations of characteristics. There are 855 attributes in total, divided into 25 categories. And here are some of them:
- Background name (10 types),
- Body color (34 types),
- Bomb type (6 types),
- Character (228 types),
- Colorway (150 types),
- Lips color (35 types),
- Outline color (35 types),
- Tooth color (34 types),
- Year (18 types).
Who Created the Adam Bomb Squad?
The NFT Adam Bomb Squad collection is the brainchild of The Hundreds, one of the biggest streetwear brands in the world. It was founded 20 years ago in Los Angeles and has since become a household name in the fashion industry. Celebrities who have worn the brand include rapper Jay-Z, actors Jonah Hill, Dustin Hoffman and JamieFoxx. The brand collaborates with such well-known franchises as Pokemon and Harry Potter.
Adam Bomb, which looks like a cartoon character like Mickey Mouse, quickly became the main mascot of the brand. His “explosive” nature and desire to take risks and live on the edge resonated perfectly with young people, the target audience of The Hundreds brand. Adam can be found on skateboards, tattoos, billboards in Times Square, and once he even “lit up” in a Pixar film. Over time, new heroes appeared in the story of Adam Bomb – his romantic interest, Madam Bomb, and the villain antagonist, Badam Bomb. Together, the group of characters became known as the Adam Bomb Squad.
The Hundreds was founded by Bobby Kim and Ben Shenassafar (or, as they call themselves, Bobby Hundreds and Ben Hundreds). Bobby Kim is the main face of both the brand and the Adam Bomb Squad NFT project. He is known in his professional field as a fashion designer, photographer, illustrator and author. It was he who was the original creator of the corporate character. On his project sites, you can find his essays on fashion, Web3, and the metaverse.
Adam Bomb Squad Idea
Over the years, the Adam Bomb mascot has been a symbol of prestige, street culture and the movement it represents. All this time, The Hundreds have cultivated a community based not only on love for the brand, but also on common interests and values. Members of this community have favorite variants of mascot bombs associated with a particular year and specific memories from their lives. And now, when the boundaries between physical and virtual reality began to blur, the project has been reborn in the form of an NFT collection.
By the way, the NFT collection is closely related to the well-deserved brand and is closely connected with its history. Each bomb and background image is based on apparel released between 2003 and 2021. ABS token holders get access to exclusive merchandise and can be the first to purchase apparel from the brand’s new physical collections.
In November 2022, the project marketplace OpenSea released a statement that it does not bear any responsibility for payments to NFT creators when they are resold. In protest, ABS canceled the on-site release of its second NFT collection, Badam Bomb Squad, and instead released it on its own website. Interestingly, owners of ABS tokens that contained images of the Badam Bomb mascot received tokens from the new collection as a gift. Moreover, the holders of these ABS tokens receive royalties from each resale of BBS tokens tied to them, which in an original way increases their value as an investment object. The decision to release the second wave of NFT was made due to the fact that the target audience of the brand is accustomed to the regular release of new fashion collections every season.
Why is Adam Bomb Squad popular?
As noted earlier, the first collection of ABS was immediately noticed by investors and fans of The Hundreds and was sold out within an hour. Ahead of the minting of Badam Bomb Squad, the brand’s second NFT collection, transactions increased by 550% and holders increased by 300%.
There are several reasons for the success of the ABS project:
- A recognizable brand that has managed to build a reputation and popularity among the target audience;
- Association with a premium clothing brand that has already become a status symbol in the field of traditional fashion;
- An engaging narrative that resonates with both The Hundreds’ traditional audience and NFT investors;
- Demonstrating a responsible attitude to the Web3 space and advocating for the protection of the rights of artists and illustrators in this area.
Adam Bomb Squad Roadmap
The project has published a roadmap for Q1 2023, according to which the team plans to:
- Automate the collection of royalties from the sale of BBS tokens for ABS holders;
- Develop a search interface for both collections;
- Be present on some.place, a platform for interaction between brands, creators and their fans.
In addition, from the very beginning, ABS planned to give token holders the opportunity to buy T-shirts with the image of their “bomb”, as well as receive royalties from sales of clothes with their “bombs”. The Hundreds first tried it out in early 2022 when they released a collection of clothes with unique bombs borrowed from the design of the tokens. Token holders received payouts of at least 10% of each piece of clothing sold. The “Fruit Adam” summer t-shirt collection will be the fourth experiment of its kind, in which each NFT holder of this type will receive royalties on sales.
Adam Bomb Squad Ecosystem
In addition to the main NFT collection, the project ecosystem includes several accompanying projects. A distinctive feature of the ABS collection is that token holders receive payouts when they sell clothing items with their “bombs”. The ecosystem as a whole is built on the idea of interaction between fashion and Web3, physical and virtual.
Badam Bomb Squad NFT collection
A year after the main collection drop, The Hundreds released the second NFT Badam Bomb Squad collection in November 2022. At the same time, part of the tokens from the second wave is tied to the tokens of the first in such a way that NFT owners from the first wave receive royalties for each sale.
According to legend, Badam Bomb is the villain and opponent of Adam Bomb, but his image can also be interpreted as an anti-hero, unfairly rejected and misunderstood by society. The collection consists of 5,000 tokens, of which 500 were reserved and did not enter the general sale, and another 1,113 tokens were presented to ABS token holders with the image of Badam, from 1 to 5 tokens depending on the type of NFT.
Broken Backgrounds NFT Collection
Broken Backgrounds is another small NFT collection that was created partly as a joke for the community. On the first drop to OpenSea, part of the NFT was not displayed as a result of a graphical glitch. The issue has been fixed, and holders of these tokens have received glitch aesthetic NFTs for the inconvenience.
Digital clothing collection for the Decentraland metaverse
In addition, The Hundreds released a digital clothing collection for the Decentraland metaverse. Digital garments, like their physical counterparts, contain images of their mascots. Although this project is not currently a priority for the ABS team, ideologically it reflects the future of fashion in the Web3 era. Users have the opportunity to buy a unique branded T-shirt or hoodie, dress up their avatar and communicate with people in virtual reality.
How much is Adam Bomb Squad worth?
The Adam Bomb Squad collection was released on August 27, 2021 at a mint price of 0.01 ETH. In the same month, the collection began to be traded in secondary markets, where the collection was in great demand. And how are things now?
To visualize the price dynamics, we made a cut at the average price for 1 NFT:
- In October 2021 – 0.2 ETH;
- In February 2022 – 0.9 ETH;
- In June 2022 – 0.5 ETH;
- In October 2022 – 0.3 ETH;
- In February 2023 – 0.17 ETH.
At the moment (March 17, 2023) the floor price is 0.13 ETH. On average, the latest sales are in the range of 0.1-0.5 ETH. And the total volume of secondary sales amounted to more than 22k ETH (about $39 million).
Most expensive sales of Adam Bomb Squad
The most expensive sales are led by the following NFTs from the Adam Bomb Squad collection:
- #23205 sold on May 30, 2022 for 99 ETH (about $335k at the time of sale),
- #16187 sold on December 24, 2022 for 35 ETH (about $43k at the time of sale),
- #23069 sold on September 2, 2021 for 15 ETH (about $57k at the time of sale),
- #10675 sold on October 11, 2022 for 15 ETH (about $19k at the time of sale).
Where to buy Adam Bomb Squad?
Currently, Adam Bomb Squad is only available on the secondary market, on marketplaces such as OpenSea, X2Y2 and LooksRare.
How to buy Adam Bomb Squad?
- Remember that initially you need to connect your crypto wallet with self-storage to the marketplace of your choice.
- Next, find the official collection using the search bar on the marketplace.
- Analyze and choose the NFT you want to buy; click on it and then on the “Buy” button.
- Or you can bet on the token you like. Make sure you leave enough ETH for gas or transaction fees. If the seller approves your bid, the deal goes through.
Should you invest in Adam Bomb Squad?
ABS is attractive as an investment asset for several reasons:
- Over the past months, there has been no noticeable increase in the value of ABS tokens, but demand remains stable.
- The minimum entry threshold is higher than the initial cost of NFT and has increased from 0.1 ETH to 0.14 ETH. The average price of an NFT from the collection is $355.
- Association with a famous brand.
- Future drops of both digital and physical collections ensure that they are not in danger of sudden depreciation and complete loss of interest from the Internet community.
In any case, do your own in-depth analysis and research when investing in NFTs, and then make your own decisions.
Opinion of NFTmetria
Adam Bomb Squad stands out from other NFT projects both through its association with the world of street fashion and youth culture, as well as practical innovations, such as unique royalty systems for token holders. NFTs in the digital age are known to be similar to traditional collectibles, from art to Nike sneakers, but Adam Bomb Squad actively brings these two worlds together, which definitely makes it an interesting and unique project.
