On August 19, Snoop Dogg and the world-famous shoe brand Skechers presented a collaboration in the form of a limited collection of street shoes called Dr. Bombay featuring a leopard Bored Ape Yacht Club (BAYC).
Get ‘em now ❤️🔥🔥 ⬇️ pic.twitter.com/juhFnD8pJp
— Snoop Dogg (@SnoopDogg) August 18, 2023
A total of 5 models in the collection with elements of leopard style and a large image of a leopard NFT ape. The cost is from 75 to 100 dollars. Anyone can buy shoes on the official Skechers website.
This collaboration can be viewed from the point of view of the next introduction of the NFT market into the traditional real culture and the market of goods and services. As practice shows, NFTs are much more than just digital pictures; it is a brand, communications and status. And this phenomenon is actively used by celebrities, including in the framework of cooperation and their own business. Snoop Dogg is a prime example of this. This is his second collaboration with Skechers using his BAYC Dr. Bombay NFT. And we are sure that despite the skeptical mood of the market, the mass adoption of the NFT market will gradually take place in the next few years, also due to such large-scale demonstrations of the applicability of the sphere.